PEPSICO EXPO 2020

In keeping with Expo 2020 & PepsiCo’s joint commitment to sustainability, we partnered with Pepsi's design team to develop an Expo exclusive visual identity, promoted by a range of cans highlighting Pepsico and Expo 2020's core themes of opportunity, mobility and sustainability.

The cans are made from 100% fully recyclable aluminum and the first step of PepsiCo’s journey to ensure that 100% of its packaging is recyclable, compostable or biodegradable by 2025.